Advertising
The Linguist journal | IoL website | Discounts | Terms and Conditions | Contact Details
The Linguist journal
Display ads | Classified ads | Loose inserts | Rates & sizes | Special positions | Deadlines
Display advertisements Submit camera ready copy electronically in PDF format to ads@iol.org.uk or send on disc or CD-ROM
Classified advertisements Submit MS Word document, up to 400 characters
Loose inserts Submit sample for obtaining a quote 10 days prior to booking deadline.
Rates and sizes
| Price |
Format / Size in mm (height x width) |
Price |
Format / Size in mm (height x width) |
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Mono £750 + VAT
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Full page 250 x 180 inside 300 x 212 back cover
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Mono £210 + VAT
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1/4 page vertical 120 x 86
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Full Colour £900 + VAT
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Full Colour £270 + VAT
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Mono £430 + VAT
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1/2 page horizontal 120 x 180
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Mono £150 + VAT
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1/8 page horizontal only 57 x 86
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Full Colour £500 + VAT
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Special positions Outside back cover (full page colour display ads only) - 50% surcharge Inside back cover - 20% surcharge Inside front cover - 20% surcharge
Deadlines
| Issue |
Booking Deadline |
Artwork Deadline |
Mail Out Date |
|
47/1 Feb-Mar
|
03 Jan 2008 |
10 Jan 2008 |
01 Feb 2008 |
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47/2 Apr-May
|
28 Feb 2008 |
06 Mar 2008 |
28 Mar 2008 |
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47/3 Jun-Jul
|
01 May 2008 |
08 May 2008 |
30 May 2008 |
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47/4 Aug-Sep
|
26 Jun 2008 |
03 Jul 2008 |
25 Jul 2008 |
|
47/5 Oct-Nov
|
28 Aug 2008 |
04 Sep 2008 |
26 Sep 2008 |
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47/6 Dec-Jan
|
30 Oct 2008 |
06 Nov 2008 |
28 Nov 2008 |
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IoL website
Pages which carry ads | Number of ads per page | Sizes & technical details | Rates
All featured web advertisements can be booked at any time for a period of 1 month. Web adverts will go live within 2 working days of the IoL receiving the artwork.
Pages which carry advertisements and their positions
Number of advertisements per page
1 top banner 1 bottom banner 4 tiles and/or buttons
Sizes and technical details
|
Type of advertisement
|
Advertisement function
|
Technical details
|
| Job ads |
Display ads with: design points (logos, bullet points etc); logos and website addresses linked to advertiser’s URL (website); E-mail links
|
Submit logos and images in PNG, gif, tif, jpg or BMP; text in MS Word |
| Banners |
Redirects to advertiser’s URL (website) opening in a new window . We do not accept animated banners. |
468 x 60 pixels Max file size 12K Submit in PNG, gif, tif, jpg or BMP
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| Tiles |
Redirects to advertiser’s URL (website) opening in a new window. We do not accept animated tiles. |
120 x 60 pixels Max file size 6K Submit in PNG, gif, tif, jpg or BMP
|
| Buttons |
Redirects to advertiser’s URL (website) opening in a new window. We do not accept animated buttons. |
120 x 90 pixels Max file size 6K Submit in PNG, gif, tif, jpg or BMP
|
| Sponsored links |
Company logo linked to advertiser’s URL (website); company name linked to advertiser’s URL (website); short business information (not specific product promotion) |
120 x 60 pixels Max file size 6K Submit text up to 200 characters (including spaces) in MS Word
|
Rates
| Type of advertisement |
Advertisement Location |
Rates |
| Job ads |
Job Opportunities page |
£250 + VAT |
| Banners |
Home pages of different sections
|
£600 + VAT |
| Other pages |
£500 + VAT |
| Tiles and buttons |
Home pages of different sections
|
£450 + VAT
|
| Other pages |
£350 + VAT |
| Sponsored links |
Useful Organizations |
£100 + VAT |
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Discounts
- A 10% discount is available to:
- Advertising agencies
- IoL members
- Universities
- Charities
- A 10% discount is also available if the following packages are booked:
- A 15% discount is available for web banners that are placed at the bottom of a page
- Other advertising packages including serial advertising on the IoL website or in The Linguist are negotiable
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Terms and Conditions
Liabilities | Bookings | Rates & payment | Cancellation
Liabilities
- The Publisher reserves the right to reject or cancel any advertisement that in the opinion of the Publisher does not conform to the standards of the publication.
- The Advertiser warrants that no work:
- shall infringe or prejudice the rights of any third party;
- shall be defamatory of any third party;
- shall constitute unfair competition or any like tort or civil wrong;
- shall infringe the British Code of Advertising Practice.
- And the Advertiser further undertakes to indemnify and to keep indemnified the IoL against any costs, claims and expenses which result directly or indirectly from any breach of any of the above warranties.
- The Advertiser and its advertising agency each warrants that the advertisement and that goods advertised conform the Trade Descriptions Act 1968 and 1972.
- Neither party’s failure to perform any term or condition as a result of Force Majeure conditions such as, but not limited to, war, strikes, fires, floods, acts of God, governmental restrictions, power failures, or damage or destruction of any network facilities or servers, shall not be deemed a breach of contract.
Bookings
- Every booking has to be confirmed in writing by signing a standard advertising contract form. Hereafter cancellation surcharges are applicable.
- Verbal copy instructions will be accepted over the telephone and, for the avoidance of doubt, constitute a binding order when accepted. Nevertheless, the Advertiser is requested to provide written confirmation of a verbal booking as far in advance of the publication date as possible and certainly within 5 days of the booking. Faxed confirmations will be accepted.
- Copy for inclusion in The Linguist will be provided by the Advertiser by the copy deadline
- The Advertiser is to be informed about the copy dead line in advance.
- Where no publication date has been specified by the Advertiser for advertising on the website copy will appear on the IoL website within 2 working days of the IoL having received copy.
- The Advertiser is responsible for ensuring that copy is accurate. No liability for inaccurate copy will be accepted by the IoL.
- Advertisement copy must be supplied by the Advertiser or its agent in accordance with the mechanical data published on the rate card.
- In the event of an Advertiser failing to provide copy by the copy deadline, the Institute of Linguists will be entitled to recover 100% of the space cost agreed.
- Special positions in The Linguist magazine:
- Requests for specific positions will be met as far as possible.
- Positioning of advertisements is solely at the discretion of the editor.
- Special positions for advertising on the website:
- The Advertiser can choose the page on which the web ad shall appear. Any pages and positions are subject to availability.
- The following pages will not carry any advertising: the ‘Home’ page and all pages in the ‘About Us’ section.
- Recruitment ads will be placed at the top of the ‘Jobs Opportunity’ page in booking order.
- Special positions are at the discretion of the Institute of Linguists ’ contact person.
Rates and payment
- Prices are agreed:
- for The Linguist: on the basis of camera-ready copy;
- for the IoL website: on readily-designed copy. Other production charges will be levied at cost;
- a surcharge of £15 will apply if graphics for web advertisments (banners, buttons, tiles and links) have to be resized.
- Advertisement rates are subject to revision at any time.
- New rates DO NOT apply to bookings accepted prior to the change and remain the same for the existing contracts.
- Advertisement rates are exclusive of value added tax, which will be added at the prevailing rate(s) when the advertisement is invoiced.
- Single advertisements will be invoiced after publication.
- Payment for series booking should be made as follows: 50% should be paid after publication of the first advertisement. The outstanding amount will be equally divided by the number of remaining advertisements and will be invoiced after each advertisement is published.
- Series rates apply only if the order is completed within 12 months of the date of the first insertion.
- Sponsored links are booked for a minimum of 3 months.
- The Advertiser must pay within 28 days from the date of the invoice. The Publisher reserves the right (without prejudice to the Publisher’s other rights and remedies) to charge interest on the past due uncontested amounts at an annual rate of 5% above the base rate of The Bank of England for the time being in force.
Cancellation
- The Publisher cannot accept stop-orders, cancellation or transfers unless they are received in writing prior to the Publisher’s stated final copy dates.
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Cancellation charges for The Linguist:
- 21 days prior to the copy deadline - no penalty charge shall be applied;
- between 20 to 14 days prior to copy deadline - 25% of the space cost agreed is payable;
- between 13 to 7 days prior to the copy deadline - 50% of the space cost agreed is payable;
- less then 7 days prior to the copy deadline - 100% of the space cost agreed is payable;
- discounts do not apply to cancelled advertisements and the full amount of the charges shall be payable (see 23: a-c);
- if an Advertiser cancels a balance of contract for a series booking it relinquishes any right to the series discount to which it was previously entitled; a surcharge will be raised to adjust the rate to the individual rate as appropriate.
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Cancellation charges for the website:
- 14 days prior to the specified publication date, the Advertiser is not liable to any penalty;
- 13 to 7 days prior to the specified publication date, 25% of the ad cost is payable;
- 6 to 3 days prior to the specified publication date, 50% of the ad cost is payable;
- less than 3 days prior to the specified publication date 100% of the ad cost is payable.
- discounts do not apply to cancelled advertisements and the full amount of the charges shall be payable (see 24: a-d).
20 March 2007
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Contact Details
For more information on advertising with the IoL, please contact ads@iol.org.uk Back to top
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